[Part 2] Hyundai Pay is launching ‘Smart Tour Platform’ in Busan blockchain regulation-free zone

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Hyundai Pay is launching ‘Smart Tour Platform’ in Busan blockchain regulation-free zone
Hyundai Pay is launching ‘Smart Tour Platform’ in Busan blockchain regulation-free zone

Hyundai Pay is promoting the smart tour platform service in the blockchain regulation-free zone of Busan metropolitan city.

“Tourists will use the public transportation system and visit tourist sites with a voucher system based on blockchain technology.”

Hyundai Pay is launching the smart tour platform service in the regulation-free zone of Busan metropolitan city. It is planning to provide customized tour packages by implementing blockchain technology to offer tourist information and digital tickets.

Hyundai Pay has announced on July 24 that it will launch a smart tour platform service based on blockchain technology in Busan’s regulation-free zone.

The Busan Smart Tour Service is a one-stop tourism service platform based on blockchain technology. It provides tourists with detailed information about tourists site and recommends tour packages following customer’s needs. It goes beyond providing information and allows tourists to make reservation and payments within an application. Busan Smart Tour App will be connected to Busan’s voucher system, which will enable users to purchase digital tickets and use public transportation through the application.

Retail partners would use the smart tour application as an advertising channel. Also, they will be provided of a real-time settlement service through a smart contract in the blockchain technology.

Busan is planning to establish an industry ecosystem by connecting Munhyeon Financial District to various fields such as finance, logistics, tourism, and data analysis as the government recently designates Busan as blockchain regulation-free zone. Busan plans to prepare the fourth industrial revolution paradigm, and furthermore stimulate the local economy.

Kim Jeongik, the CEO of Hyundai Pay, said, “We are pleased to hear that Busan is now a blockchain regulation-free zone. Hyundai Pay will actively proceed with different projects with the government from now on, and enthusiastically support the city to become the center of blockchain and Fintech in the fourth industrial revolution era.”

Kim has recently been appointed as the new CEO of Hyundai Pay. He has been working for more than 20 years in the financial industry as a head of conglomerate sales department, investment finance department at Shinhan Bank, and a head of corporation finance headquarter, IB group at Shinhan Investment Corp., and has shown remarkable results in conglomerate financial support, M&A finance, and Corporate IPO.

Hwang Jungvin (2019.07.29.) 현대페이, 부산 블록체인특구서 ‘스마트투어 플랫폼’ 추진
ZDnet, retrieved from https://www.zdnet.co.kr/view/?no=20190724154635

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